Unlike many rose waters, Ahmed is made from cabbage roses. This results in a product without a strong smell and a light and airy taste. It's not at all 'perfume-y', but has an exquisite and delicate flavor.My favorite use for this is to make rosewater-saffron ice cream. I've used other rose waters, but I find this one the best tasting and the best complement to the saffron. It's also good in Turkish Delight and other confections (rose gummy bears! Yum!)So know what you're getting - if you want a strongly flavored, strongly perfumed rose water, don't buy this one. If you want something with a sweet and delicate flavor, then this is a must-buy!